
Big things happening over the past few days. One of the more special events was finding out that an eco project started by Atomic took off really well. The GENERATION crew had a large hand in the process of getting RENU off the ground, graphically of course. Above is a boot GENERATION helped creatively drive. Jason over at Atomic did an amaing job material wise and got this thing 80 percent bio-plastic and dropped the eco-toxicity 58% as well. It's great to be graphically part of a good cause, it's a little more rewarding then trying to just sell a prouduct.
This boot won best in show at ISPO for the Eco Responsibility Award and we couldn't be happier over here. For more info visit HERE.
Back soon, take care.
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